Hi, I'm Samira Bahrampour.
A Growth-Driven UX Strategist and Designer.
Email address: samirabahrampour1364@gmail.com
What I Bring to the Table
User-Centered Approach
I advocate for real users, helping ensure the product /process is intuitive, useful, and aligned with user needs
Data-Driven Design
My design decisions are backed by research, users feedback and testing, NOT guesswork.
Collaborative workflow
I bridge Product Managers, Users, Stakeholders and Developers to streamline flow and reduce reworks.
Strategic Thinking
Blending UX with business acumen to align design with user needs and product strategy to increase Growth and Value.
— More than 6 years of experiences
Being experienced in simplifying the complex workflows and processes like ERP solutions in large companies, E-com websites of B2B and SaaS, enables me to bring a holistic and multi-faceted approach to every project, delivering what users truly need, not what they want.I've studied Cognitive Ergonomics in Digital Technologies, specialized in crafting streamlined user journeys to elevate Brand Visibility and Drive Business Growth by strengthening market positioning and value proposition.
— My Core skillset
User Research & Empathy
Stakeholder Management
Product-led Strategy Implementation
Data Analysis
Information Architecture (IA)
Interaction Design (IxD)
Visual & UI Design
Accessible Design
Rebranding & Design System
Prototyping & User Testing
Simplifying the complexities
Problem-Solving
Cross Collaboration & Communication
Professional experiences
Senior UX/UI designer in E-com Conversion team
Sage / Oct 2024 - present
Collaborated closely with the Route to Revenue (RTR) team — Click Rate Optimization (CRO), Digital Marketing Performance (PFM), Web Content Management & Optimization (WCO & WCM)— as well as the Technical team including Designers and Developers, to lead conversion rate improvements through Redesign / Revamping the impactful Product Pages.
UX/UI designer in Small Medium Business (SaaS)
Sage / July 2022 - Sep 2024
Collaborated closely with the Stakeholders and Product Marketing Managers to Clarify and define the Business Objectives and ensure their alignement with User needs while Rebranding the Sage .com pages
Design Lead
Zion Quest / Nov 2021 - Jul 2022
Empowering users to share their passions and monetize their art through meaningful connections — in the simplest, most efficient way.
Principal UX/UI designer
Allelica / Nov 2021 - Dec 2021
Designing a Streamlined and secured the end-to-end user journey for ordering and purchasing genetic test kits via the platform.
UX/UI designer
SheDevops (Olivia) / Aug 2021 - 2021
Focused on improving user productivity and tracking emotional fluctuations as part of a user-centered design approach.
Graphical UI analyst
Informatics Laboratory of Grenoble (Fuzzy4U) / May 2020 - Sep 2020
Analyzing the usability and accessibility of the system, followed by evaluating user data through both qualitative and quantitative methods.
UX specialist in Could ERP solution deployment
FANAP co MIDRP / Jul 2017 - Sep 2018
Implementing every aspect of ERP based on business, from data collection to Customization & End-Users Training to Post-Go-Live-Support.
— Educations
Cognitive Ergonomics in Digital Technologies (UX/UI Design)
Master 2, Cote d'azure University / 2019-2020
Human Factors Engineering
Full Master, 2010 - 2013
— Certificates
- UX Requirements Made Simple
- GenAI Fundamentals for UX Designers + Researchers
- Critical thinking & Problem solving
- Product-led strategy Implementation
- Digital Marketing
- UX & Web Design Master Course: Strategy, Design, Development
- ContentSquare Fundamentals (Web Performance Analytics)
- GDPR
